I HELP PEOPLE MAKE THEMSELVES.
And I’m Making JGB in real time.
Make Yourself /meɪk jɔːrˈsɛlf/ verb:
the process of becoming who you are,
while building a life, body of work, and income from it.
It’s not something you do after you figure yourself out.
It’s something you do through the process of living, learning, and creating.
At its core, this work follows two layers:
Transformation: Awareness → Healing → Becoming → Expression
AWARENESS → HEALING → BECOMING → EXPRESSING
Not as a rigid sequence,
but as a cycle you weave through as you grow.
THE 4 Stages
1. AWARENESS
Understanding yourself.
→ How you’re wired
→ Your patterns, beliefs, and behaviors
→ The stories you’ve been living inside
This is where everything starts.
2. HEALING
Clearing what’s in the way.
→ Processing past experiences
→ Regulating your nervous system
→ Releasing what no longer serves
This creates space for something new.
3. BECOMING
Rebuilding who you are.
→ Developing self-trust
→ Reconnecting to your intuition
→ Learning discernment and direction
This is where identity shifts, and you start to build.
4. Expression
Turning who you are into something tangible.
→ Creating work that reflects you
→ Sharing your voice, ideas, perspective
→ Building a life & income from your lived experience
This is where your life becomes your work.
Most people get stuck in one stage.
→ Endless awareness without change
→ Healing without direction
→ Becoming without action
→ Expression without structure
I help you move through all of it.
From understanding yourself,
to building something tangible based on
the process of becoming who you are.
Creation: Capture → Extract → Structure → Package → Distribution
CAPTURE → EXTRACT → STRUCTURE → PACKAGE → DISTRIBUTE
1. CAPTURE
Document what’s happening in real time.
→ Thoughts, patterns, realizations
→ Experiences and emotional shifts
→ What you’re learning as you move through life
If you don’t capture it, you may miss valuable opportunities to create and share.
2. EXTRACT
Identify what actually matters.
→ What is the insight here?
→ What pattern is emerging?
→ What lesson is underneath the experience?
This is where meaning is created.
3. STRUCTURE
Turn insight into something usable.
→ Organize ideas into themes, frameworks, or steps
→ Connect patterns across time
→ Make it something that can be understood by others
This is where clarity is built.
4. PACKAGE
Shape it into content or offers.
→ Writing, videos, teachings, frameworks
→ Programs, systems, or tools
→ Something that can be shared or used
This is where your work takes form.
5. DISTRIBUTE
Share it with the right people.
→ Publish your work
→ Reach your audience
→ Create opportunities for exchange (value or income)
This is where your work has potential to create impact.
You don’t just change your life.
You build something from the process of changing it.
WHO I AM
I’m known for:
→ my humour, wit and joyous high energy
→ being a safe, grounded presence
→ caring deeply, helping others, giving back
→ seeing patterns others miss
→ bringing structure to complex, lived experiences
→ combining intuition with systems thinking
→ turning ideas, stories, and transformation into content
→ being both deeply perceptive and highly practical
I’ve spent my life learning how to understand people, systems, and myself,
and how to turn that understanding into something tangible that can
help support others and create change.
MY STORY
I’ve been on my own since I was 15.
For a long time, I was stuck in survival mode,
but I never stopped chasing something bigger for myself.
Every time I got knocked down, I kept getting back up.
I kept showing up for myself.
In 2018, I hit rock bottom and made a decision that changed everything.
I took a leap of faith.
I stepped out of a life that was keeping me stuck,
and rebuilt from the ground up,
traveling to places where I could afford to work part-time
and finally give myself the space to heal.
What started as survival became a process.
Awareness → Healing → Becoming → Expression
A process to understand myself.
A process to heal.
A process to rebuild my life.
A process to turn my lived experience into something real.
Now, I’m integrating after a deeply transformative journey.
And through this whole process, I’ve come to understand something clearly:
You don’t become who you are first, then build your life.
You become who you are by building it.
And as I was living it, I started to see how it actually happens.
By capturing what you’re going through in real time.
By extracting meaning from your experiences.
By structuring what you’re learning into something clear.
By packaging it into something you can share.
And by distributing it so it reaches the people it’s meant for.
Not after the fact.
As part of the process.
That’s what I call making yourself.
WORK WITH ME
This site is my living body of work.
I offer:
→ Make Yourself Services
→ Coaching Services
→ Systems Services
MAKE YOURSELF
Services
PATH 1: Guided
We orient you to your path,
I help to guide you through your journey:
→ Awareness
→ Healing
→ Becoming
→ Expression
PATH 2: DIY
You tell me your journey, we map out the story:
→ Capture
→ Extract
→ Structure
→ Package
→ Distribute
Then we use the Make Yourself method to:
→ capture your experience
→ extract meaning
→ structure your insights
→ turn your lived experience into a story / body of work
(course, book, content, services, offers, etc.)
Coaching
Services
I don’t work from theory alone.
(Although I am certified as a trauma-informed life coach.)
I guide based on lived experience.
Every area I support people through is something I’ve navigated myself, not perfectly, but honestly, and with a commitment to growth, self-understanding, and coming back to who I am.
If you’re moving through something that feels big, unfamiliar, or hard to hold on your own, you don’t have to do it alone.
SYSTEMS
Services
Many founders, creators, and thought leaders have powerful ideas and valuable work to offer. But as that work grows, the backend often becomes fragmented, unclear, or difficult to sustain.
Projects live in multiple places. Processes are undocumented. Communication becomes inconsistent. And over time, the weight of managing everything begins to slow the work down.
This is where I come in.